Avoid In-store POP failures with these surefire strategies by implementing POP Kit strategies and in-store advertising tips to make your franchisees happy.
Although menu labeling became law as part of the Affordable Care Act in 2010, the Food and Drug Administration did not finalize rules until November of last year. The idea driving this new health conscious rule is the finding that nearly one third of the average American’s calorie intake is consumed outside the home.
Customer service should be a priority for any business looking for longevity, but unfortunately it is an offering all too often taken for granted until too late. Many suppliers have an incomplete view of what it means to provide consistently great customer service. It shouldn’t just be lip service.
Steve Brand is the co-owner of BrandPOP, point of purchase experts in San Antonio/Cibolo. He is also a member of the EO San Antonio Accelerator program, and he is our spotlight for October. Get to know more about him and his Accelerator experience.
Wendy Brand, CEO at BrandPOP had a great time chatting with Deb Evans and Jack Monson on Social Geek Radio.
In this “Evaluating Vendors” series, we’ve summarized five areas (Quality, Customer Service, Cost Competitiveness, Industry Expertise, and Relationship Investment) for assessing your current vendor/supplier relationship(s) since it is integral to the success of any business. Today, we will examine in more detail how to evaluate the quality of work you are receiving from your vendors.
Vendors and suppliers are essential to the success of any company, big or small. From time to time, we must take time to evaluate if those relationships are working optimally or if we are simply on autopilot. In today’s fast-paced business climate, it’s easy to get complacent until a series of disappointments and red flags make a confrontation unavoidable.
I am back in the office this week after a phenomenal few days at the Franchise Consumer Marketing Conference.
BrandPOP was fortunate to attend and exhibit at the 2014 International Franchise Association Convention in New Orleans, February 22-25, and simply put, it was a blast!